STANDARD COPYWRITING PRICING

ITEM

DESCRIPTION

PRICE

 

ADVERTISEMENT

 

Includes the following:

- Pricing will depend on type of client and complexity of project and research

- Initial draft and 2 rounds of edits

 

$1,200 (2 page spread)

$800 (full page)

$500 (1/2 page)

$300 (1/4 page)

 

MENU

 

Includes the following:

- Including food descriptions and menu item naming

- Initial draft and 2 rounds of edits

 

$1,000 (2 panel menu)

$2,000 (4 panel menu)

 

 

CD INSERT / BOOKLET

 

Includes the following:

- Front cover jacket and back jacket copy summarizing content

- Initial draft and 2 rounds of edits

 

$300 to $500

 

WEB PAGE / WEB SITE

 

Includes the following:

- Includes search engine optimization of body copy with specific keywords

- Initial draft and 2 rounds of edits

 

$200 to $250 per page

$2,000 (10 page site)

$500 (homepage)

 

DIRECT EMAIL PROMOTION

 

Includes the following:

- Initial draft and 2 rounds of edits

 

$300 to $500

 

DIRECT MAIL PACKAGE

 

Includes the following:

- Postcard, brochure and follow up letter (pricing depending on complexity)

- Initial draft and 2 rounds of edits per item

 

$2,000 to $5,000

 

BROCHURE / BOOKLET

 

Includes the following:

-Initial draft and 2 rounds of edits

 

$1,000 (Tri-fold)

$1,800 (4 page booklet)

$3,200 (8 page booklet)

 

 

SALES LETTER

 

Includes the following:

- Initial draft and 2 round of edits

 

$300 to $500

 

PRESS RELEASE

 

Includes the following:

- Initial draft and 2 rounds of edits

 

$300 to $500

 

MAGAZINE

 

Includes the following:

- Articles and advertorials

- Initial draft and 2 rounds of edits

 

 

 

$4,200 (12 page)

$5,400 (16 page)

$6,600 (20 page)

$7,800 (24 pages and up)

 

 

POWERPOINT PRES.

 

Includes the following:

- Initial draft and 2 rounds of edits

 

$150 to $200
(per frame/slide)

 

 

 

 

RESEARCH

 

Includes the following:

- Research economic information, products and services and more

 

$50 to $100 per hour

 

TV AND RADIO

 

Includes the following:

- Initial draft and 2 rounds of edits

 

$50 to $100 per second

(15 second minimum)

$500  to $1,000 per slogan

 

HOURLY RATE                    

 

Includes edits, revisions, alterations, proofreading and more

 

 

$50 to $100 per hour